We are your partner for marketing and PR solutions for tourism
To stand out in the highly competitive tourism market, you need targeted strategies, creative content and a strong media presence. We help you to optimally position your tourism company, increase your reach and effectively showcase your offer. With tailor-made online marketing campaigns, SEO-optimized content and social media strategies, we address your target group specifically - inspiring, data-based and with a wide reach. Thanks to our PR and media work, we build strong relationships with journalists, bloggers and influencers and ensure broad and sustainable reporting. Let's exploit the possibilities of content marketing, PR, social media and influencer cooperation together to make your brand unmistakable in the tourism industry. We put your strengths in the spotlight - for more visibility, more bookings and sustainable success.
Our services for events
Tailor-made events for the tourism industry – innovative, strategic and technology-supported for maximum success.
Conception and planning
We develop individual event concepts that are perfectly tailored to your target group and goals and create lasting experiences. From the creative idea to the detailed planning, we ensure that your event runs smoothly and is as successful as possible.
Location scouting
We support you in choosing the best event location for your event.
Catering
Whether green catering, street food, superfood or cocktail catering – we provide the perfect culinary experience and ensure that your guests are well looked after.
Event technology
We provide the latest lighting, sound and video technology to perfectly stage your event and create an impressive experience.
Program & speaker management
We organize speakers, moderators and panels and design a tailor-made program with workshops and activities.
Entertainment
We provide varied entertainment to make your event unforgettable.
Marketing and Communication
We develop an individual marketing strategy that optimally positions your event and reaches your target group - whether live or on social media.
Invitation management
We take care of the entire invitation process – from planning to follow-up.
Evaluation
We evaluate your event success based on reliable KPIs and document the results for sustainable optimization.
Our services for marketing cooperations
Use strategic cooperation to optimally use your marketing budget, reach new target groups and open up additional sources of income.
Cooperation concepts
We develop an individual marketing strategy that optimally positions your event and reaches your target group - whether live or on social media.
Cooperation management
We identify and approach potential partners, evaluate cooperation services, conduct negotiations, accompany the conclusion of contracts and manage implementation – including billing and reporting.
Partnership-based cooperation with added value
We promote cooperation on the basis of performance and consideration, e.g. through mutual advertising in social media, newsletters, on websites, landing pages or directly at the point of sale.
Cooperations with tourist and non-tourist brands
We connect strong brands that benefit from each other – through cooperation campaigns or co-branded campaigns that specifically strengthen reach and brand image.
Refinancing through advertising cooperations
We enable partial or complete refinancing of your marketing activities through the sale of advertisements, advertorials and other participation opportunities in print and online media, magazines and websites.
Cooperation with rating and booking platforms
Arranging exclusive or individual partnerships with e.g. Expedia, Booking.com, Holidaycheck, Airbnb or Journaway to increase the tourist offer or visibility. e.g. through exclusive discounts, "featured listings" or special promotions that increase the reach or generate more bookings.
Cooperation with influencers
Arranging and implementing exclusive or individual cooperation with influencers in order to increase reputation and visibility.
Our services for tourist content
Attention is key – with authentic content we inspire your target group and create emotional experiences that stay in their memory.
Content creation
We create high-quality content that specifically addresses your target group – from target group analysis, texts and images to videos, social media planning and email marketing.
Content distribution
We distribute your content across various online and offline platforms to achieve maximum reach and impact.
Monitoring and analysis
We measure and evaluate the performance of your content through precise analyses to optimize its impact and ensure long-term success.
Brand narrative
With targeted storytelling, we give your brand a strong identity and create emotional connections with your target group.
Search engine optimization (SEO)
We improve the visibility of your content in search engines so that your brand is optimally found and achieves greater reach.
Our services for PR & Media Relations
We develop individual PR strategies that are precisely tailored to your market potential, goals and target groups.
Reach & Reputation through PR
We develop holistic PR concepts that strengthen your brand, increase your reach and build your reputation in a targeted manner.
Press work and media relations
We organize press releases, conferences, events and press trips and rely on a strong network with over 3,000 tourism contacts in B2B and B2C media in the DACH region.
Blogger and Influencer Marketing
We work closely with bloggers and influencers and use our established network of tourism and special interest influencers in Europe to specifically increase your reach.
Media & brand cooperations
We cooperate with online and print media, tourist and non-tourist brands as well as radio and television stations to specifically increase your visibility.
Success control & clipping
We monitor and analyze media coverage in online and offline channels to make the success of your PR measures measurable.
Check out our cases
Digitalization consulting for Hessen-Gastro
neusta Grafenstein developed a comprehensive communications and consulting concept for HA Hessen Agentur and then put it into practice.
Our services for SEO strategies
More reach, more visibility – create real added value for your customers with targeted SEO.
Meta title & description analysis
We analyze and create meaningful meta titles and descriptions that improve your visibility in search engines.
Technical SEO & Keyword Optimization
We optimize technical processes and identify relevant search terms to optimally align your website for search engines and users.
SEO-optimized content
We create attractive content that meets the requirements of search engines and is strategically placed optimally.
Support and Optimization
We continuously develop and improve systems and processes to ensure efficiency, performance and future viability.
Together we will make your brand shine!
Get in touch now and make sure your tourism offer gets the attention it deserves.